The brief was to design and write the copy for a travel advertisement which would appear in a magazine. This ad is targeting tertiary students from Victoria who are looking for a cheap beach getaway during their mid semester break. 
Concept and Planning
Final Copy
We're closer than you think.
With flights from $69*, we’re just over an hour away. Newcastle is the east coast city with everything you need to catch up on that well deserved self care: 
8 stunning beaches, quirky boutiques, and thriving arts scene with more vibrant cafes, restaurants and nightlife than your Instagram feed can handle – all within walking distance from the CBD. Do it all in a week and be back in time for class, book today. 
www.visitnewcastle.com/midsemester
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